Recon
Free 20-minute audit of your current setup. Phone or video. No pitch.
Veteran-built websites, local SEO, AEO, and ads for owner-operated shops in Northwest Arkansas and Southwest Missouri. SDVOSB. Cassville, Missouri.
That Stupid Computer is the Cassville Missouri web design and local SEO brand of Joseph W. Anady, U.S. Army veteran (SDVOSB). We build hand-coded websites with schema, Google Business Profile, AI search optimization, and monthly tuning for shops in Bentonville, Rogers, Fayetteville, Springdale, Bella Vista, Branson, Joplin, Springfield, Eureka Springs, and the broader NWA & SoMo region. Builds run $597 to $11,997. Free 20-minute audit, no card.
You don't need a personality. You need to stop bleeding.
53% of mobile visitors leave at 3. Speed isn't a vanity metric, it's the door.
Your competitor with 12 worse reviews does. They wired up Google Business Profile. You haven't.
By the time you check email, the lead picked someone else. Forms should text you in 30 seconds.
Two haven't been touched since 2022. Buyers check all three before calling.
It's a screenshot of Google Analytics with their logo on it. They didn't read it. Neither did you.
You don't need another agency in San Diego. You need somebody who'll drive to Branson on a Tuesday, sit at your shop counter, and wire the thing right.
You came here because the last guy charged you $2,400 a month and shrugged. Or your nephew built it on Wix and now nobody calls. Or you spent a Saturday writing your own copy and it sounds like a brochure from 1998.
I've heard all three this month. From a counselor in Rogers, a pool retailer in Branson, and a roofer in Bentonville. Same problem. Same fix. Same vet showing up to do the work.
Sites built right today are ranking by then. Sites you start in July aren't.
Your competitor's agency is watching every one. Yours hasn't checked since 2024.
Forms that email you instead of texting you cost about three of these a month.
Three steps. Recon (free 20-minute audit, phone or video, no pitch). Build (site, SEO, ads, email systems wired up; half upfront, half on go-live). Run It (monthly tuning at $247 to $497 per month, cancel anytime). No long contracts. No surprise invoices.
Free 20-minute audit of your current setup. Phone or video. No pitch.
Site, SEO, ads, email systems wired up. Half upfront, half on go-live.
Monthly tuning until you're tired of new customers. Cancel anytime.
Six client engagements have published case-study writeups on the parent agency. Industries covered include CPA advisory, real estate brokerage, vacation rental, MMA & boxing, multi-dealer insurance, and flooring contracting. Every linked writeup documents scope, deliverables, and outcomes.
Eureka Springs vacation rental. Site expanded from 8 pages to 25, OwnerRez booking widget integrated, 500+ WebP images optimized, full local schema rolled out.
Northwest Arkansas flooring contractor. 33-file enterprise rebuild with schema depth, project galleries, Google Business Profile alignment.
Multi-dealer insurance platform. Domain migrated in-house, DMARC hardened, 39+ dealers syndicated, full sitewide engine optimization.
See the full case study list or browse the parent agency portfolio at thatdeveloperguy.com/portfolio.
live client & demo sites shipped since 2017
Six services with real prices: websites (from $597), local SEO (from $497/mo), AEO and AI search optimization (included in builds), paid ads on Google and Meta (from $397/mo), email and SMS sequences (from $247/mo), and plain-English monthly reports (included in any retainer). No "starts at" without a number. Every Joseph price ends in 7.
Built in two weeks. Mobile fast. Forms text you instead of email. Editable by you, not us.
From $597 · See tiers
Google Business Profile, citations, reviews funnel, on-page. We track 30 keywords inside your county.
From $497/mo · See engine
When ChatGPT and Google AI Overviews answer questions in your trade, your shop gets cited.
Included in build · How
Google + Meta. We won't run $5K/mo if your shop closes 2 jobs a week. Smaller budgets, watched daily.
From $397/mo · Tiers
Welcome flows, reactivation, birthday + seasonal, SMS opt-in compliant. Bring people back.
From $247/mo · Tiers
One PDF a month. Calls, leads, rankings, ad spend, top pages, what we changed. No screenshot of GA.
Included in retainer · Examples
Builds run from $597 (Starter, 5 pages, 1-week build) to $11,997 (The Engine, 14-tier full system, six months of monthly retainer included). The Local Pro Site at $997 is the most chosen tier in NWA: 10 to 12 pages, mobile-first, Google Business Profile included, hosting year one. Every tier is half upfront, half on go-live. Monthly retainers run $247 to $497, cancel anytime.
No "deposit." No retainer trap. Every Joseph price ends in 7 because nine-ending pricing tested 24% better than round numbers (Anderson + Simester, MIT).
14 layers: research, copy, design, build, schema, GBP, citations, reviews funnel, ads, email, SMS, AI search, reporting, monthly tuning. Six months of monthly retainer included.
$1,498 to start. $1,499 on launch.
For shops ready to dominate their county on Google. 3 months of tuning included.
$998 to start. $999 on launch.
A clean, ranking-ready site. 1 month of tuning included.
$498 to start. $499 on launch.
The most chosen tier in NWA. Mobile-first, schema-baked, GBP-paired.
$748 to start. $749 on launch.
Pages that load fast and forms that text you. Built in two weeks.
$398 to start. $399 on launch.
A real shop site that stops looking like 2014. Mobile, fast, found.
$298 to start. $299 on launch.
Five-page site. One-week build. The "I just need a website that works" tier.
Then a monthly retainer to keep it tuned. Cancel anytime. See what's in each tier
We're a service-disabled vet-owned business in a small town. Our word is our work. If you don't see more qualified leads in 90 days, we keep working at no charge until you do.
Not until you rank. Until your phone rings.
· Joseph W. Anady, Founder · SDVOSB · Cassville, MO
We onboard 4 new build clients per quarter. Q3 has 2 spots open.
Claim a slotDon't see yours? Call 505.512.3662 or book a 20-minute audit.
We're not. The agency you've been paying $1,800/mo is. Our build tiers start at $597 and our monthly retainers at $247. Every Joseph price ends in 7 because we don't round up.
You can. We'll even tell you which template if you don't want to hire us. What you can't get on Wix is local SEO done right, GBP wired up, schema for AI search, and one PDF a month telling you what worked. That's the work, not the website.
Counselors, tax preparers, contractors, retailers, cabin rentals, insurance agents, cleaning services, outdoor guides, bookkeepers, pool retailers, auto dealers, wealth managers. If you don't see yours, call. We turn down two clients a quarter for not being the right fit. Honesty is cheaper than disappointment.
Good. Then you're our buyer. We hand you a one-page guide for the things you'll touch (publishing a blog, replying to a lead). Everything else stays on our side. You don't have to learn the dashboard.
Yes. Monthly retainer is month-to-month. The build is one-time. We don't lock you in. The only thing we ask is 30 days notice on the retainer so the last month's report lands clean.
Free 20-minute audit. No contract, no pitch. Just one vet looking at your setup and telling you what's costing you customers.